In 2018 Mont Blanc released a new scent called Urban Explorer. In collaboration with a class at FIT, I created still-life photos and a social media campaign to create a cooler image of the Urban explorer. When I got this puzzle as a gift from Bloomingdales, I had no idea what I would do with it. It took up space in my apartment when I realized I could use it for the campaign. NYC is a puzzle in itself, so Mont Blanc’s Urban Explorer uncovers the puzzle that is New York City.

(March 2018)